Ten Laws of AIO

Ten Laws Of AI Optimization (AIO):

How to Unlock Your Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO).

May 7 • Mitch Stoller

Law 10. Orchestrate don’t dictate

Welcome back to the 10 laws of AI Optimization.

Apr 20 • Mitch Stoller

Law 9: Winner Won’t Take All

When it comes to discovering information, Google has dominated the last 20 plus years.

Apr 2 • Mitch Stoller

Law 8: Map the Bot’s Journey

We’ve all heard lots of things about the consumer journey, and why it’s important.

Mar 27 • Mitch Stoller

Law 7: Your website is your most valuable digital asset

Your website, your most likely boring corporate website, is where you need to start.

Mar 18 • Mitch Stoller

Law 6: Know thyself to know thy queries

Welcome back to SEO is Dead’s Ten Law of AI Optimization.

Mar 12 • Mitch Stoller

Law 5: Algorithms Are a Moving Target

When search engine optimization first got going, it wasn’t hard if you put the work in.

Mar 4 • Mitch Stoller

Law 4: Write for robots, not just people

We all have an intuitive sense of how to write for people.

Feb 24 • Mitch Stoller

Law 3: Machines Don’t Read Like We Do

Welcome back to the Ten Laws of AIO.

Feb 17 • Mitch Stoller

Law 2: Search is Snobby, AI is Hungry

The Artificial Intelligence Optimization revolution–the AIO revolution–starts with search.

Feb 10 • Mitch Stoller

AIO Law 1: AI is Your Brand’s Most Important Audience

Welcome to the Ten Laws of Artificial Intelligence Optimization.

Feb 3 • Mitch Stoller

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts